Press kit
Logos, colors, type, and company boilerplate. Everything here is free to use in articles, decks, integration listings, and partner materials — no permission needed. Use the files as they ship rather than rebuilding them.
Need something that isn't here? founders@rebulk.com
Rebulk is the system of record for material that never fit a barcode — dry and liquid bulk, railcars, scale tickets, yards. The brand should feel like the yard on a good day: everything counted, nothing dramatic. The logo is the smallest part of that.
The R monogram. The gold wedge is the pile; the void cut through it is the scan reading it. It ships in two inks — navy for light surfaces, white for dark — and because that void is knocked out rather than filled, the mark needs a surface chosen for it rather than whatever happens to sit behind it.
App icon. The mark on a white rounded tile. Use this — never the bare mark — anywhere the background is a photograph, a video, or out of our control, because the R's counter is knocked out and will show whatever sits behind it.
The mark set with the word. This is the default lockup — use it in headers, footers, sponsor rows, and anywhere the bare R would read as a stray letter. Below roughly 90px wide, drop to the mark alone.
The wordmark is drawn artwork, not type. Setting the word “Rebulk” in Roboto gets you close and is still wrong — it loses the wedge and the tightened letterfit. Use the file: SVG for anything that scales, PNG at 2400px where vector isn't accepted.
One ground and one accent. Navy carries the whole system — it is the page on dark surfaces and the ink on light ones — and gold is the only color that ever competes with it. Click any value to copy it.
On the web, text on navy is white at reduced opacity rather than a separate color: 100% for headlines, 70% for body, 60% for captions and metadata. Flatten those to #B3B4BA and #9A9BA3 when you need solid values.
Roboto, everywhere. It holds up at the sizes this industry actually reads at — small, dense, and full of reporting marks and car numbers — so one face carries the whole site. The only other type is a monospace, and only for figures.
The source of truth for bulk operations
Roboto Regular carries body copy. Headlines are Bold with tight tracking; nothing in between earns its place, so we skip the intermediate weights rather than build a ladder nobody uses.
CSXT 486210 · 27 days · 1,412.6 tons
Two kinds of picture, and nothing else: the material where it actually sits, and the product screen that measured it.
Our readers are plant managers, terminal supervisors, and traffic teams who have been sold software before. They reward specifics and discount adjectives.
The short list. Most of it comes down to one thing: use the shipped file, at a size where it still reads.
Copy for the bottom of a release, a conference program, or a partner listing. Everything here is cleared for publication.
Rebulk is the operating system for bulk materials.
Rebulk is the operating system for bulk materials. Its Bulk Inventory System measures what is on the ground using cameras, LiDAR, and computer vision, and its Transload Operating System turns railcars, bills of lading, scale tickets, and demurrage into billing-ready records — so operations and billing read from the same source of truth.
Press, analyst, and partner inquiries: founders@rebulk.com. We can provide additional artwork, product screenshots, data cuts, and executive headshots on request.
Social squares
1000×1000 PNGs for profile photos, app listings, conference directories, and anywhere a platform rejects SVG or crops to a circle. The mark sits at 60% of the frame so a circular crop never clips it.